Helene Friis

Helene has more than 25 years of experience in digital marketing, communication and brand building. Currently, she leads the marketing department at Innovation Norway. In this role, she is responsible for managing and strengthening both Innovation Norway and Norway's brand - nationally and internationally. Before Innovation Norway, Helene led the digital marketing department at Telenor Mobile, where she played a important role in the company's digital marketing transformation. Her career also includes roles as a media advisor and entrepreneur, and in 2004, she co-founded Norway's first all-digital media agency.